livery design and branding showcase - CitiBus tours

Here's the fifth instalment of our monthly project taking a defunct public transport operator from around the country and reinventing it for the roads of 2015.

We're looking back at their past branding and liveries to create a modern twist on their appearance as a showcase of what can be achieved.

This month it's Citibus Tours, which began life as a coach operator in 1979 and operated buses from 1983 until 1996.

In August 1983, it took advantage of relaxed road service licensing rules to start a shoppers’ service between Middleton and Harpurhey. Deregulation saw it establish itself on the Manchester-Middleton corridor and as far out as Ashton and Oldham, initially with single-deckers and later mainly with doubledeckers, all acquired secondhand.

In July 1993 it was acquired by Lynton Travel, owner of County Bus & Coach — the eastern part of what had been London Country North East — and in 1995 Lynton sold Citibus to GM Buses North, which absorbed it into its main business the following year.

Here's what they used to look like...

And here's our updated identity...

To see the rest of the CitiBus branding and livery click here