The Omnibuses blog have today asked what their readers think of the 'big five':
"Many admire the Stagecoach approach to revenue growth. Outside the UK, very little seems to go wrong. Even though it appears in the Management Today list ahead of the other Big Four, is this an opinion shared by readers of this blog? Each of the Big Five has its strengths:Click here to read the story
First—containing costs
Stagecoach—growth strategies
Arriva—bit of an all-rounder
Go Ahead—marketing & local management
National Express—brand strength"
First - cutting corners
ReplyDeleteStagecoach - predatory
Arriva - jack of all trades
Go Ahead - Fur coat and no knickers
National Express - Brand tarnished (see East Coast franchise)