is there a bus company that achieves this level of branding recognition?

There's a lot to be said when you can create a piece of communication that is instantly recognisable as a particular brand - even without a logo. 

Nike, Virgin and Apple can all do it and by the looks of things, so can FedEx. A simple idea that benefits from decades of visual consistency in every market they operate. 

Could you name a bus or train company that even comes close (it obviously helps when you have just a single brand to build recognition of...)?





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